OFFTREK

Creator

Ho, Shan 何山

Title

OFFTREK

Subject

Visual Communication -- Design -- Exhibitions

College graduates

Date Created

2019-06-26

Relation

PolyU Design - Projects gallery

Format

Photographs

Identifier

ASSD2019BACDD25P001

ASSD2019BACDD25P002

Is Part Of

BA (Hons) in Communication Design

Description

OFFTREK

Travel can be a pastime for people in a materially rich societies. The developing popularity of traveling has led to define the activity clumsily: is travel limited to sightseeing?

A long time ago, traveling implied a journey and an exploration. However, modern hedonism has made travel more singular and has spawned the term "check-in", which has made travel loose its original meaning.

OFFTREK is a conceptual organization that promotes travel diversity, motivating travelers to immerse themselves in different cultures, rather than just consume in the foreign country.

Project objectives

OFFTREK aims to provide information that is different from the existing travel media, so that visitors can experience the culture of different countries in depth, perceive and recognize the impact of the trip, to enhance the value of traveling.

Collection

PolyU Design Annual Show 2019: beyond the surface = 二〇一九理大設計年展: 表裡以外