eSee Mart

Creator

Lau, Sin Yu, Daisy 劉倩瑜

Title

eSee Mart

Alternative Title

Redesigning shopping experience for people with visual impairment

Redesigning Supermarket Shopping Experience for People with Visual Impairment
為視障人士重新設計超級市場購物體驗

Subject

Visual Communication -- Design -- Exhibitions

College graduates

Date Created

2023-07-14

Relation

PolyU Design Show 2023: Profile Cards

YODEX Young Designers Exhibition 2024

Format

Photographs

Identifier

ASSD2023BACDD13P001

ASSD2023BACDD13P002

ASSD2023BACDD13P003

ASSD2023BACDD13P004

ASSD2023BACDD13P005

ASSD2023BACDD13P006

ASSD2023BACDD13P007

Is Part Of

BA (Hons) in Communication Design

Award Winning

Description

‘eSee Mart’ is a possible design concept in collaboration with a local supermarket primarily designed for people with visual impairment (PVI). As of 2021, 2.7% of the total population in Hong Kong are with visual impairment. Although barrier free design guidelines are well established among the city, they usually lack consideration of users’ need and do not encourage people with disability to live independently.

Therefore, the aim of this project is to empower PVI by creating inclusive shopping experience, while letting them accomplish everyday tasks independently and comfortably. The main design features include portable tactile map, visual-impaired-friendly wayfinding signages, near field communication (NFC) smart shelves and supermarket configuration. Hopefully the design could be widely applied to other locations in the future and PVI could be given more power to live independently than ever before.

Collection

PolyU Design Show 2023